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An old Cuban brand name, following up on the success of Ashton cigars, the company revived the La Aroma de Cuba cigar brand and turned it into an outstanding premium cigar line. The core La Aroma de Cuba release was the first to hit the market, putting the brand on the map. The Mi Amor line gained popularity as well as hitting #2 on the Cigar Aficionado Top 25 Cigars of the Year list in 2011. The company continues to put out terrific smokes, and each La Aroma de Cuba cigar release has delivered the premium quality smokers expect from the brand.